Costco broadcasts collaboration with Nike and Kirkland Signature
Costco quietly dropped a new, exclusive Nike collaboration sneaker on Friday in a shocking transfer that despatched each prospects and the resale market into a frenzy.
The Nike SB Dunk Low x Kirkland Signature Exclusive was launched in choose places, Nike told FOX Business on Sunday. According to Women’s Wear Daily, the item was dropped in New York, Oregon, California and Washington for $134.99.
In just three days, the resale markup of the product skyrocketed to roughly 200% or more, with costs starting from roughly $400 to $1,000 on third-party websites including StockX, eBay and GOAT.
The sneakers seem like impressed by Kirkland’s signature sweatshirts, that are identified for that includes the retailer’s in-house branding in black, grey and white alternatives.
The sneakers, adorned with a number of Kirkland emblems, are available a grey colorway with an exterior that resembles sweatshirt materials and an inside lining that mimics the pilled texture a sweater develops after repeated put on.
Kirkland’s brand seems on each the lateral heel and the inside tongue, with the tongue tag studying “Nike Skateboarding Dunk Low Pro.”
Customers wait on line to buy a pair of Costco x Nike SB Dunk Low “Kirkland Signature” sneakers in Long Island City, New York on Jan. 30, 2026. Erik Pendzich/Shutterstock
The sneakers seem like impressed by Kirkland’s signature sweatshirts, that are identified for that includes the retailer’s in-house branding in black, grey and white alternatives. Erik Pendzich/Shutterstock
On the reverse aspect of the tongue is a label that mimics the white price tag sheets the retailer makes use of in-store, studying “Kirkland Signature Skateboarding Shore” for $135.00.
While the sneaker retails for $134.99, Costco is understood for embedding delicate meanings in its pricing. The “.99” in $134.99 usually denotes a regular-priced item, whereas the “.00” in $135.00 might point out that the product is low in stock.
The shoe also comes with a detachable cling tag designed to resemble a Costco Executive Membership card.
The sneakers, adorned with a number of Kirkland emblems, are available a grey colorway with an exterior that resembles sweatshirt materials and an inside lining that mimics the pilled texture a sweater develops after repeated put on. Erik Pendzich/Shutterstock
The sudden release comes after last 12 months’s leak of the collaboration, which offered only restricted particulars and left followers speculating about the design, pricing and general concept. Christopher Sadowski
Additionally, the insole options a large Kirkland brand, while the reverse aspect showcases an picture of Costco’s well-known, inexpensive scorching canines, full with a price tag of $1.50.
On the StockX platform alone, 660 pairs of the sneakers had been resold over the weekend, with the highest sale reaching $600.
The sudden release comes after last 12 months’s leak of the collaboration, which offered only restricted particulars and left followers speculating about the design, pricing and general concept.
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